Audience

AUDIENCE

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Latest Articles


2022 Magazine Media Factbook
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2022 Magazine Media Factbook

The Magazine Media Factbook provides updated research trends and data points that highlight the continued enthusiasm for magazine media, as well as the strong credibility and trust magazine media enjoy with their readers. The Factbook’s insights on magazine consumption and audience preferences aid magazine and advertising professional collaboration and enhance ... Read More
Magazine Media Factbook
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Magazine Media Factbook

The News/Media Alliance is pleased to provide the latest installment of the Magazine Media Factbook. The Factbook’s insights on magazine consumption and audience preferences aid magazine and advertising professional collaboration and enhance their advertising efforts ... Read More
Press Gazette Future of Media Tech Conference
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Press Gazette Future of Media Tech Conference

September 21, 2022 - The Future of Media Technology conference aims to give media industry decision-makers a one-day masterclass on the strategies, solutions and ideas they need to thrive in the digital era ... Read More
Study Suggests Online News Not a Major Contributor to Partisan News Consumption
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Study Suggests Online News Not a Major Contributor to Partisan News Consumption

As more and more news consumers get information online, the scholarly community has worked to investigate the impact of this shift and the degree to which it perpetuates partisan viewpoints due to the lack of visibility of alternative perspectives. A recent study suggests that unlike TV, online news is not ... Read More
Recording Now Available! Webinar: John Murray Best Practices in Audience Development
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Recording Now Available! Webinar: John Murray Best Practices in Audience Development

July 26, 2:00-3:15 p.m. EDT - The recipients of the 2021 John P. Murray Award for Excellence in Audience Development will share their success stories and best practices for driving audience growth and engagement and growing digital subscriptions ... Read More
News Media Alliance Announces Recipients of 2021 John P. Murray Award for Excellence in Audience Development
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News Media Alliance Announces Recipients of 2021 John P. Murray Award for Excellence in Audience Development

The News Media Alliance has named The Forum of Fargo-Moorhead (North Dakota) (Small category), the Detroit Free Press (Medium category), the Honolulu Star-Advertiser (Medium Category) and Newsday (Long Island, NY) (Large category) as the recipients of the 2021 John P. Murray Award for Excellence in Audience Development ... Read More