Author Archive for Danielle Coffey

Data Leakage May Increase Ad-Blocking Adoption
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Data Leakage May Increase Ad-Blocking Adoption

A practice referred to as “data leakage” is particularly harmful to the publisher/reader relationship.  Data leakage occurs when a publisher of a website unknowingly grants ... Read More
Facebook's Political Advertising Policy
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Facebook’s Political Advertising Policy

The News Media Alliance has taken an active role in conversations around Facebook's plan, announced in April 2018, to label quality news as political advocacy ... Read More
FTC Issues Policy Statement on Native Advertising
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FTC Issues Policy Statement on Native Advertising

The Federal Trade Commission issued an Enforcement Policy Statement on Deceptively Formatted Advertisements on December 22, 2015.  The Policy Statement addresses occasions in which certain ... Read More
NAA Fights for Tax Deductions for Print, Digital
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NAA Fights for Tax Deductions for Print, Digital

The IRS is proposing a change to its rules to determine who the taxpayer is under Section 199 of the Tax Code for the purpose of ... Read More
News Media Alliance working to improve telemarketing restrictions
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News Media Alliance working to improve telemarketing restrictions

The Telephone Consumer Protection Act (TCPA) is a consumer protection statute aimed at shielding a consumer’s privacy by restricting telemarketing calls, junk faxes and the ... Read More
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