Archive for Uncategorized
The Rise of Newsletters
The first thing I do when I wake up is check my phone. Around 6:45 a.m., a new email pops into my inbox. It's one ... Read More
Meet Derek Simmons, Star Tribune’s First Chief Creative Officer
On June 27, Star Tribune Media Co. announced Derek Simmons as the company’s new chief creative officer to lead development of innovative print and digital ... Read More
5 Answers with Rising Star Alice Ollstein
Alice Ollstein has been involved with the news media industry since eighth grade when she wrote book reviews for the local newspaper ... Read More
Newspapers and Instagram: Why and How Newspapers Should Use Instagram
Launched in 2010, Instagram has over 700 million monthly users and three times more engagement than its parent company, Facebook. Celebrities using the platform have ... Read More
mediaXchange 2017: Leveraging Brands Across Markets/Platforms
By Cam Ellis, Special to the Alliance USA Today is a name that anyone in the news media industry is well aware, but some of ... Read More
mediaXchange 2017: Jonathan Perelman
Content is King, but distribution is Queen, and she wears the pants," said Jonathan Perelman, Head of Digital Ventures at ICM Partners ... Read More
Five Answers with Dennis Anderson, Peoria Journal Star
The Peoria Journal Star recently published a book, “101 Things That Play In Peoria”, to engage their readers beyond the newspaper. News Media Alliance asked ... Read More
