Archive for advertising technology

A Spot of Good Ad Tech News for Publishers
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A Spot of Good Ad Tech News for Publishers

It is not a stretch to say that programmatic advertising and the broader suite of ad tech has harmed publishers in multiple ways. But a ... Read More
Google’s Settlement with the French Authorities Offers a Glimpse of Hope for News Publishers
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Google’s Settlement with the French Authorities Offers a Glimpse of Hope for News Publishers

In early June, the French competition authority, Autorité de la concurrence, announced that Google had reached an agreement with the authority to settle an antitrust ... Read More